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πŸ’‘ 17 ideas for adding relevant internal links at scale

Published 10 days agoΒ β€’Β 1 min read

You’d never guess but:

Internal links are important.

(And are still highly undervalued).

Role of internal links

βœ… Determine the importance of pages within the site

βœ… Influence the ranking potential of the website pages

βœ… Help Google understand the website architecture and crawl your website

βœ… Internal links provide the context of your content (through anchor text)

βœ… Help users navigate from one page to another

Here are 17 ideas for adding internal links at scale, i.e. using link blocks

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Links on the homepage

  1. The most important pages
  2. Recent content (for faster indexing)

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Links on service pages

  1. Links to specific services/ sections (e.g. Moving services; Dance styles)
  2. Links to other service pages

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Links on category pages (eCommerce)

  1. Related categories (horizontal)
  2. Sub-categories (vertical)
  3. Specific products (vertical)
  4. Relevant guides or blog posts
  5. Breadcrumbs
  6. Related searches

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Links on product pages (eCommerce)

  1. Related products
  2. Up-sells
  3. Breadcrumbs

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Links on blog posts/guides

  1. Links to related posts
  2. Blocks with links to related products
  3. Recent posts
  4. Breadcrumbs

Here's an example of a link block which is usually added on a template level (vs a page level):

πŸš€ Psst... By the way

The Tech SEO Pro course has a full module dedicated to internal linking 😎

In this module, you will:

  • Learn all secrets of creating a winning URL structure (including one thing that 99% of SEOs don’t know)
  • Understand how to handle URLs with parameters (heads up: it’s not always straightforward)
  • Know how to build the right website structure and 1 of the most important things that should drive your decisions
  • Learn the answers to the most discussed topic: Buttons vs. Links
  • Learn how to set up internal linking at scale
  • Understand how to set up pagination the right way
  • Learn the best ways to use faceted navigation for eCommerce websites

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The module is available in both Core and Premium packages πŸ”₯

​Check out the legendary Tech SEO Pro course>>​

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Grab this free resource πŸ‘‡

17 ideas for adding relevant internal links at scale

Download a free PDF with a copy of this email, so it's easy for you to get back to it when you need (no signup required) πŸ‘‡πŸ‘‡πŸ‘‡

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Smart SEO Newsletter

by Kristina Azarenko. Tech SEO Pro

I'll help you trade an imposter syndrome for a technical SEO superpower. My mission is to break down and simplify complex technical SEO things so that you can understand and use them to advance your SEO career.

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