Do you know what the Critical rendering path is? It’s what your browser goes through in order to build a beautiful usable page from your source code. It requires communication between the server and browser: Steps to render a page in a browser (Critical rendering path)
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This shouldn’t come as a surprise to you: Google uses rendered HTML of your page to evaluate the page’s optimization. First, let’s make sure we’re on the same page here. What is rendered HTML? Rendered HTML is displayed after CSS and JavaScript are processed. It means that if you’re only relying on the source code for your SEO efforts, it’s easy to miss many important things that can be altered by JavaScript, such as: Rewritten title tag A sneaked noindex tag A removed canonical Added/removed...
Critical knowledge alert 🚨🚨🚨 As a technical SEO, it’s crucial you know the difference between source code and rendered HTML them. Source code It is the initial code of the page before any JavaScript files are executed and CSS files are parsed. It’s the code you see when viewing the source code of a page in your browser. Rendered HTML It is displayed after CSS and JavaScript are processed. When you inspect an element on a page using Chrome dev tools, you’re looking at the rendered HTML. Why is...
JavaScript is a great option to make website pages more interactive and less boring. But it’s also a good way to kill a website’s SEO if implemented incorrectly. Tired Oh No GIF by Law & Order That’s why, as a technical SEO, you need to be comfortable debugging JavaScript issues. Here’s how you do it in 3 steps 👇👇👇 Step 1: Disable JavaScript in the browser using Web Developer Chrome extension The easiest way to do it is to disable JavaScript in your browser. I use the Web Developer Chrome...