I'll help you trade an imposter syndrome for a technical SEO superpower. My mission is to break down and simplify complex technical SEO things so that you can understand and use them to advance your SEO career.
🤖 Don't let AI kill your technical SEO expertise
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This is not your typical "AI tools and secrets for tech SEOs" post. Because the tools and secrets are secondary. The first thing is your expertise. I know, it can be an unpopular opinion. But hear me out. Every day, there's a new post on LinkedIn about "that great new AI tool for technical SEOs". It gets overwhelming as you already have a list of AI tools to try, and you never have time to get to it. So you add that another tool to your list, hoping one day you'll have time to explore it. (you most likely won't). That's why I wanted to share with you a few thoughts that might help you. Here are 2 different approaches that one can take:Integration is the main point here1️⃣ First, you need to have deep technical SEO knowledge and processes (I teach ALL of it in my Tech SEO Pro course). 2️⃣ You look for the processes (or parts of them) that can be automated without losing the quality. 3️⃣ Only then do you choose the best tool (sometimes through trial and error) to automate these processes or parts of them. That's why knowledge comes first and tools are secondary. |
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I'll help you trade an imposter syndrome for a technical SEO superpower. My mission is to break down and simplify complex technical SEO things so that you can understand and use them to advance your SEO career.
The most valuable lesson I learnt is that I can be a genius, but if I can't communicate in ways where people can understand and digest, I'm no different than a sitting fool. Zafran Zaba, Lead SEO Strategist This is part of the Tech SEO Pro course testimonial I received the other day. And I felt inspired. It reminded me why I created the course and have been sharing so much information through my free newsletters and LinkedIn posts: 😎 Solid expertise + 🤝 proper communication = 🏆 win-win Zafran...
🚀 Psst... Here's the truth: It's not enough to send your recommendations to developers and call it a day. They won't implement any of your smart ideas (sad, right?) What you need to do instead is to start speaking the same language with developers (and it does not = becoming one 😉). This is the only way to get your SEO recommendations implemented. I created the BRIDGE framework to help you with that. And I teach it inside my short but impactful GSI course: Check out the Get SEO Implemented...
🚀 A HUGE announcement! You can now get Tech SEO Pro for just $297 😍 We made it as affordable as possible, so now there's a Core package that includes 5 out of 13 modules. You will also get a certificate in the end. It's a great way to start your journey to your technical SEO confidence 😎 Grab your spot in Tech SEO Pro now>> Redirects are a great tool that helps you direct search engines and users to the right pages. But like any tool, if used incorrectly, redirects can be harmful. Here are 3...